Top 10 Affiliate Programs in the U.S. 2025

Are you a content creator who wants to monetize your own influence? Yes!  With the right affiliate program, you can boost your income significantly. As per the EMARKETER report, U.S. affiliate marketing spending is anticipated to exceed $12 billion in 2025.

Whether you’re creating content across fashion, tech, health, lifestyle, or any other niche, this guide presents the Best Affiliate Programs in the US. Here you’ll discover detailed insights into each program’s commission rates, tools for creators, target audience, and complete instructions on how to join.

What is an Affiliate Program?

An affiliate program or affiliate marketing programme is a partnership model where brands work with affiliates to boost sales or leads. It is simple that anyone, from creators and influencers to publishers and businesses, can share products with their audience. 

Affiliates share products on social media, and when someone purchases using their unique affiliate link, they earn a commission. This helps U.S. creators generate revenue while promoting brands.

Types of Affiliate Programs

The best affiliate programmes in the U.S. can be grouped in a number of ways based on how affiliate promotes offerings and their connection to the brand.

1. By Relationship with the Product

• Unattached affiliates – Have no direct connection to the item; they promote mainly using ads or PPC campaigns.
• Related affiliates – Operate in a niche related to the product but may not personally use it.
• Included affiliates – Personally use and suggest the product – offering more trust and authenticity.

2. By Promotional Tactic

• Content affiliates – Reviews, tutorials, or guides from bloggers, YouTubers, and publishers.
• Coupons and deal apps– Drive Traffic using discounts & promotional codes.
• Email affiliates – Market products via newsletters and email campaigns.
• Influencer affiliates – Use social media to suggest products to followers.
• Search affiliates – Run paid search ads to generate clicks and sales.
• Review websites – Provide comprehensive product comparisons and reviews.
• Loyalty or cashback affiliates – Attract people with points, rewards, or cashback offers. 

3. By Platform/App/Website 

• Blogs – Detailed content and reviews.
• Social marketplaces– TikTok, Instagram, and YouTube promotions.
• Specified review platforms – Niche apps or sites focused on product analysis.

List of Top 10 Affiliate Programs in the U.S.

1. Amazon Affiliate Program

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Amazon Affiliate Program

Amazon affiliate marketing program (also known as Amazon Associates) is one of the largest in the U.S. The retailer records per annum revenue of over $574 billion. Affiliates have access to millions of products across categories like fashion, electronics, and home items. Overall, it is one of the top affiliate programmes in the US. 

• Commission: The Amazon affiliate program commission rate varies by niche. However, it is usually between 1% to 10%. 

1. Cookie window: 24 hours
2. Payout methods: Affiliates can pick between direct deposit, Amazon gift cards, or mailed checks. Direct deposit is the quickest and most used option globally. 
3. Payout threshold: The minimum payout is $10 for direct deposit and Amazon gift cards. Checks, on the other hand, require a higher threshold of $100 plus a small processing fee.
4. Industry:  Electronics, fashion, beauty, home goods, and many others.
5. Best for:  Content creators, bloggers, and influencers who wish to promote a range of products to audiences worldwide.
6. Affiliate support: The program has a complete online help centre, offers detailed setup guides, and community forums. However, the direct one-on-one support is limited, but you can access extensive documentation & resources for troubleshooting and best practices. 
7. Advantages: Vast product range, trusted brand, and robust conversion rates.
8. Disadvantages: Low commissions in some categories and a 24-hour cookie limit.
9. Unique Aspect: One account allows affiliates to promote almost any item.
10. Other Details: Wide reach makes it beginner-friendly and scalable. 

2. Walmart Affiliate Program

Walmart Affiliate Program

The Walmart Affiliate Program allows its partners to promote a wide variety of products, including groceries, household essentials, fashion, electronics, etc. Walmart reported approximately $680 billion in revenue for 2025. Getting started with this program is simple. All you need to check the Walmart affiliate program sign-up, and you’ll be ready to generate revenue.

• Commission: The Walmart affiliate program commission rates are between 1%-4% based on category.

1. Cookie window: 3 days 
2. Payout methods: The primary payout options available for affiliates are direct deposit and PayPal.
3. Payout threshold: The minimum payout is $50. This must be reached before commissions are released.
4. Industry: Retail and e-commerce, mainly groceries, fashion, home, and electronics.
5. Best for: Bloggers, coupon/deal sites, and lifestyle creators looking to monetize content with day-to-day products.
6. Affiliate support:  Provides an affiliate portal featuring reporting tools, FAQs, and email support. Dedicated account management is limited, still resources are still enough for most beginners.
7. Advantages: Trusted U.S. retail brand offering broad product categories and has high customer demand. 
8. Disadvantages: Commission rates are modest, unlike niche programs, plus the cookie timeline is only three days.
9. Unique Aspect: The ability to market groceries as well as general merchandise makes Walmart stand out. 
10. Other Details: The brand recognition and large inventory of Walmart help affiliates capture impulse purchases, mainly on daily essentials. 

‍3. Best Buy Affiliate Program

Best Buy Affiliate Program

‍The Best Buy Affiliate Marketing Program is especially for those looking to promote electronic items, appliances, and home entertainment goods. Best Buy recovered over $46 billion in revenue in 2023. With the help of Best Buy Affiliate Programs, partners can earn commission through recommendations of laptops, smartphones, gaming consoles, and other tech items.

• Commission:  The best buy affiliate program rates range from 1%-2.5% based on the product category.

1. Cookie window: 24 hours  
2. Payout methods: Payments are made using a check through the Impact network.
3. Payout threshold: $50 
4. Industry: Customer electronic items, appliances, and home entertainment.
5. Best for: Tech-centric creators, gadget reviewer experts, and electronic bloggers.
6. Affiliate support: Dashboard with having tracking tools, promotional materials, and email support. 
7. Advantages: Access to the most popular electronics and a dependable retail brand.
8. Disadvantages: Low commission prices (up to 0.5%) and a full-day cookie timeline.
9. Unique Aspect: An Affiliate can promote a huge range of electronic items under one program.
10. Other Details: Some high-ticket items, such as Apple products and laptops, are not included, yet the program is beginner-friendly. 

4. Nike Affiliate Program

Nike Affiliate Program

The Nike Affiliate Program USA is a great opportunity to monetize content for creating and promoting one of the world’s most popular sportswear brands. With a yearly revenue of $51 billion in 2023, Nike’s affiliate program is best for creators from the fitness & lifestyle niches. Affiliates can get commission for suggesting Nike’s extensive range of items such as apparel, footwear, sports gear, accessories, and more.

• Commission: The commission rates of the Nike US affiliate program are up to 11% on each successful purchase.

1. Cookie window: 30 days
2. Payout methods: Nike’s affiliate program provides payments via PayPal.
3. Payout threshold: The minimum payout threshold is $50. But it must be reached before commissions are released.
4. Industry: Sportswear & athletic footwear – mainly shoes, apparel, and accessories.
5. Best for: Fitness lovers, lifestyle influencers, and fashion bloggers focusing on promoting active wear and sport-related items.
6. Affiliate support:  Access to an exclusive dashboard through the CJ affiliate program, tools for tracking performance, promotional materials, and more.
7. Advantages: Competitive commission rates, a range of high-quality, popular products, and association with a globally trusted brand.
8. Disadvantages: Shorter cookie duration, commission rates can be as low as 1 percent for specific product categories. 
9. Unique Aspect: Has an extensive product range and strong brand reputation.
10. Other Details: Promote Nike’s main product lines, as well as exclusive items like NIKEiD. 

5. Adidas Affiliate Program

Adidas Affiliate Program

The Adidas Affiliate Program can be used by creators, bloggers, and influencers to get commission for promoting Adidas products in the U.S. The program is best for affiliates from fitness, sports, and lifestyle niches. In 2023, Adidas reported revenue of €21.4 billion, a 5% decline from €22.5 billion in 2022.

• Commission: 7% to 10% based on the product category

1. Cookie window: 30 days 
2. Payout methods: Receive payments through PayPal, direct deposit, or BACS.
3. Payout threshold: The minimum payment threshold is $50.
4. Industry: Shoes, apparel, accessories, and other items related to the sportswear and athletic footwear industry.
5. Best for: Fitness freaks, lifestyle influencers, and fashion bloggers focusing on sports and activewear items.
6. Affiliate support: Have access to a detailed dashboard through the Impact platform, feature tools for tracking performance, creating links, and accessing promotional materials.
7. Advantages: Access to a broad range of products, competitive commission rates, high conversion potential, and more
8. Disadvantages: The focus on lifestyle and sports restricts its appeal to more people.
9. Unique Aspect: Focusing on cutting-edge designs & performance-driven products makes Adidas a top choice for affiliates from the sports, fitness, and lifestyle industry.
10. Other Details: Get limited-edition drops, Adidas’s seasonal launches, and collaborate with global athletes and designers. 

6. Bluehost Affiliate Program

Bluehost Affiliate Program

The Bluehost Affiliate Program powers 2 Million+ websites and is officially suggested by WordPress.org. Affiliates earn generous payments for each hosting plan sold. It’s beginner-friendly, with easy sign-up and consistent tracking. Moreover, affiliates get marketing resources to boost conversions.

• Commission: $65 for each successful sale of a hosting plan

1. Cookie window: 90 days 
2. Payout methods: Affiliates are paid through PayPal or bank transfer.
3. Payout threshold:  Commissions are released once affiliates reach a minimum of $100.
4. Industry: Web hosting services and online services for sites and blogs.
5. Best for: Bloggers, website owners, and digital marketers aiming to monetize their following.
6. Affiliate support: Has a dashboard featuring a real-time tracking feature, marketing materials, and email support for affiliates.
7. Advantages: High single-time commission per sale: $65 or more, trusted hosting brand.
8. Disadvantages: Some restrictions on how promotions can be run.
9. Unique Aspect: One amongst the highest paying web and beginner-friendly hosting affiliate programs.
10. Other Details: Officially suggested by WorkPress.org, adding credibility to affiliate promotions. 

7. Target Affiliate Program

Target Affiliate Program

The Target Affiliate Program has over 1900 stores nationwide, and its annual revenue is $109 billion. The program offers affiliates a wide array of products, such as home goods, fashion, electronic items, and groceries.

• Commission: The rates range between 1% and 8% based on the product category.

1. Cookie window: 7 days 
2. Payout methods: Through PayPal or check
3. Payout threshold:  You must reach a minimum of $50 in earnings before getting a payout.
4. Industry: Home goods, fashion, groceries, and electronic items.
5. Best for: Lifestyle, home, and family-centric creators wishing to monetize different products.
6. Affiliate support: Provides an affiliate dashboard with reporting tools, marketing materials, and email support.
7. Advantages: Huge product variety and strong brand recognition – driving higher conversions.
8. Disadvantages: Modest commission rates, and the cookie duration is only seven days.
9. Unique Aspect: Compared to retail programs, it allows promoting everyday products, including groceries.
10. Other Details: Seasonal campaigns, promotions, and special deals help affiliate increase their earnings. 

8. Shopify Affiliate Program

Shopify Affiliate Program

One of the best affiliate programs for Shopify enthusiasts is the Shopify Affiliate Program. This is a great opportunity to earn commission for promoting Shopify’s e-commerce platform. Affiliates receive generous payouts for each referral who signs up for a paid Shopify plan.

• Commission: Up to $2,000 per new merchant referral based on the plan and region.

1. Cookie window: 30 days
2. Payout methods: PayPal, Bank Transfer
3. Payout threshold: $25 (minimum)
4. Industry:  E-commerce software marketplace for online stores and entrepreneurs.
5. Best for: Bloggers from the tech niche, business educators, and content creators educating online entrepreneurs.
6. Affiliate support: Marketing materials, a tracking dashboard, and email support.
7. Advantages: Generous payouts for new merchant referrals, with the potential to make up to $2000 per sign-up.
8. Disadvantages: Earnings thoroughly depend upon successful merchant sign-ups instead of simple taps.
9. Unique Aspect: The most lucrative SaaS affiliate programs in the e-commerce landscape.
10. Other Details: 30-day cookie period and opportunities for recurring commission on paid plans.

9. Fiverr Affiliate Program

Fiverr Affiliate Program

The Fiverr Affiliate Program has over 4.5 million active buyers, and its services span over 500 categories. Affiliates can refer users to Fiverr and get generous payments for a completely successful order.

• Commission: Earn up to $150 CPA (Cost Per Acquisition) 

1. Cookie window: 30 days
2. Payout methods: PayPal, Payoneer
3. Payout threshold:  $50
4. Industry:  Online freelance website offering services across numerous categories.
5. Best for: Business, tech, and entrepreneurship creators targeting freelancers or small businesses.
6. Affiliate support: Offers a special toolkit, which includes marketing assets, tracking dashboards, and blog resources for affiliates.
7. Advantages: Varied commission models and access to 500+ service categories for promotion.
8. Disadvantages: The Cookie period is limited to 30 days only.
9. Unique Aspect: Earn commission on both one-time purchases and custom orders.
10. Other Details: Leading platform with a huge audience of potential buyers.

10. ClickFunnels

ClickFunnel Affiliate Program

For bloggers, marketers, and entrepreneurs, the ClickFunnels Affiliate Programs is an effective method to earn commission for promoting ClickFunnels’ sales funnel and marketing automation platform.

• Commission: 20% to 40% recurring commissions on all payments through referred users, based on the plan.

1. Cookie window: 30 days.
2. Payout methods: PayPal, Stripe
3. Payout threshold:  at least $100
4. Industry: SaaS marketing platform incorporating sales funnels and online business automation.
5. Best for:  Business educators, marketing bloggers, and digital entrepreneurs seeking recurring income.
6. Affiliate support: Features banners, email swipes, tracking dashboards, and dedicated support for affiliates.
7. Advantages: Recurring commission rates of 20% to 40% with a strong brand reputation and high conversion potential.
8. Disadvantages: Affiliates will have to actively promote to earn more and more revenue.
9. Unique Aspect: High recurring commission and detailed affiliate resources make it the best choice for online marketers.
10. Other Details: Supporting both subscription-based and one-time sales. 

Closing Words! Top 10 Affiliate Programs in the US

Finding the right affiliate program can help turn your content into a steady income source. Whether you focus on lifestyle, technology, fitness, or another industry, the best affiliate programs give you the opportunity to earn for recommendations that your followers already trust. Explore these programs to get the most out of your content and increase your online influence.

FAQs

1. What do you mean by affiliate program?

An affiliate program is a collaboration wherein a company rewards affiliates for boosting sales or leads using their unique referral URLs.

2. What are the top five affiliate programs in the U.S.?

• Amazon Associates
• Walmart Affiliate Program
• Best Buy Affiliate Program
•  Nike Affiliate Program USA
• Adidas Affiliate Program 

3. How to register for the Amazon affiliate program?

• Open the Amazon Associates website 

• Create an account

• Add your site or social platform

• Start creating affiliate URLs

4. Does Walmart have an affiliate program?

Yes, Walmart operates an affiliate program using platforms like Impact. Affiliates can use it to make revenue in the form of commissions. 

5. Does Target have an affiliate program?

Yes, Target provides an affiliate program through Impact to help promote products across different categories.